A companion app to guide visitors through Geekfest events.
Physical events can no longer do without a dedicated mobile application. Visitors can now have the event program right in their pocket and receive notifications when an activity they’ve signed up for is about to start.
Beyond this practical aspect, the GeekFest application also offers a real treasure hunt in augmented reality. Visual markers are scattered around the festival, it is up to the player to find them to try to obtain goodies in the event. This gamification of the event experience also makes it possible to optimize the flow of visitors by encouraging them to go to strategic locations of the festival.